Tools for raising money for your cause

Fundraising is about communicating and asking. You will want to reach out to your friends and family to communicate why your cause deserves money and why your efforts are worthwhile. Don’t forget to ask for a donation.

There are several tools that you can use to communicate with your potential donors:

• Email: Email is the least expensive way to reach the greatest number of people. But don’t be too casual and take time to craft a thoughtful message, using the same kind of language you would in a letter.
• Social media: Facebook, Twitter, and other social media sites can help you fundraise from family and friends. While interacting with your online social network, be sure to mention your cause frequently, sharing the link to your Champions page often.
• eCards: Champion eCards are a great way for you to send personalized messages to family and friends. Just click the eCards link to the right and select the card you want to send.
• Telephone: For people who don’t respond to other methods, the telephone can be an excellent way to encourage them to donate to your cause. The phone gives people a chance to ask questions and get immediate answers.
• Face-to-face: Talking to a friend over lunch or coffee can be a great way to get more support for your cause.
• Letters: A letter can make a lasting impression and can inspire people to take action. For even greater impact, include photos with your letter.
• Local newspapers: Local reporters may want to write about your charitable efforts. Send them an email about the launch of your page, significant progress updates, and reaching your goal. Newspaper stories are a great form of free advertising and can attract more donations to your cause.
• Thank-you notes: These are a must. Every person who donates to your cause should receive a thank-you message from you.